
Mustard Seed Creamery
Context and Challenge
Mustard Seed Creamery is opening in the heart of Denham Springs, LA and has opportunity to bring a modern and fun voice to an old fashion leaning city. They would be the first amongst a few business owners to set the tone of a new era for this city, so an exciting brand was necessary for its success.
Solution and Outcome
We created a mascot based brand identity that was unapologetically southern and provided a modern take on an ice cream shop. Contextually this look is new for the area and has made an impression on the community.
Guiding Strategy
Bring the unexpected to a city that needs community and entertainment.















